Publicación:

"Artificial intelligence as an enabler of financial inclusion and financial education in Indigenous people"

Resumen

"Purpose – The purpose of this article is to demonstrate how artificial intelligence (AI) enables financial education and inclusion for Indigenous communities in Peru. Design/methodology/approach – An analysis of the context of AI in the field of financial education and inclusion in Peru was conducted. Subsequently, the study highlighted the case of the digital tool Illariy, which uses AI to educate on savings habits and financial products in Indigenous languages (Quechua, Aymara and Shipibo-Konibo). Finally, the contributions of AI to financial inclusion for Peruvian Indigenous communities were reflected upon. Findings – The study evidenced that AI can reduce linguistic and cultural barriers by promoting financial inclusion for Peru’s Indigenous communities. Illariy, an avatar developed in the Quechua language, enables the preservation and valorization of cultural traditions, fostering trust in the financial system. Additionally, the importance of integrating enabling tools to disseminate information in Indigenous languages and revitalize endangered languages is highlighted. Practical implications – The use of AI allows for the preservation of Indigenous languages spoken by financially marginalized groups. It also facilitates the dissemination and communication of financial information in Indigenous languages. Originality/value – This article addresses a scarcely explored context within Peruvian Indigenous communities, emphasizing the contributions that AI can make to financial education and inclusion. © Emerald Publishing Limited"